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PROOF IN ACTION

PROBLEM: High-ticket lead costs were exceeding $150 per unit with a disjointed mobile experience in the Roswell area.

FUNNEL RECONSTRUCTION: We rebuilt the lead-gen path around zero-interest financing outcomes rather than standard service lists.

RESULT: $42 CPL | 18% Landing Page Conversion

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PROBLEM: North Metro Family Law firm had high ad spend but consultations were falling through due to 24-hour response lag.

SYSTEM OPTIMIZATION: Implemented instant SMS follow-up and 'Smart Match' intake forms within Wix Studio.

RESULT: 3x Increase in Booked Consultations

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PROBLEM: Remote consultancy was losing 65% of traffic during the booking phase due to technical friction and weak follow-up systems.

FUNNEL REPAIR: Automated the lead diagnostic flow and removed three redundant friction steps in the UX.

RESULT: 65% Conversion Lift | $0 Funnel Leakage

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DOES YOUR FUNNEL HAVE THESE LEAKS?
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The Teardown Gallery: Systems Over Hype

A visual audit of funnel leaks, messaging friction, and ROI-killing friction points. We diagnose the friction and engineer the flow.

BEFORE: 12-Field Friction
Metro Atlanta Home Services Funnel

Reduced form abandonment by 40% through multi-step logic and outcome-driven copywriting. The focus shifted from 'Contact Us' to 'Get Your Quote'.

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AFTER: High-Intent Flow
The Ad-to-Call Leak Diagnostic

High-budget campaigns were hitting a homepage with 20+ distractions. We engineered a single-purpose path that prioritizes calendar bookings.

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Professional Identity Shift

Replaced technical jargon with outcome-first messaging. Results showed a significant increase in qualified leads over general inquiries.

See Messaging Strategy
Follow-up Automation Audit

Closing the gap between the lead form and the discovery call. Automated logic that reduced response time from hours to seconds.

View System Logic
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